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The Tokenised Economy
Every brand will have their own token which will be their own currency.
Customers of each brand will be the community that drives the adoption and price of each token.
A token is the 21st century version of a loyalty point with customers able to earn and redeem tokens.
Tokens will be issued to reward customers for purchases and brand / community participation with the tokens redeemable for goods and services.
Tokenised economy is still very nascent with only 4.4m token holders.
Source: @richardchen39
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